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Fill Your Basket with Savings This Easter with The Difference Card

April 17, 2025

Spring is in the air, and Easter is just around the corner! As you prepare to fill your basket with treats and treasures, have you considered whether you and your clients are making the most of your savings? Just like a well-planned Easter egg hunt, discovering cost-saving strategies requires the right approach. With The Difference Card, brokers can help their clients uncover hidden savings and build a benefits package that maximizes value without sacrificing coverage.

The more you know about cost-saving strategies and the more established your track record of delivering on promised savings, the more you’ll stand out from competing producers. Below are six cost-saving strategies to maximize the value your clients get from their healthcare spending.

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Hunting for Savings: Are You Maximizing Your Benefits?

Easter egg hunts are all about strategy—you need to know where to look and what to pick up. The same goes for cost-saving solutions in healthcare. Many businesses are searching for ways to reduce their healthcare spending while still offering competitive benefits to employees. The Difference Card provides a unique way for brokers to help clients achieve this goal by reducing health insurance costs by an average of 18% while maintaining excellent benefits.

Hidden Treasures: How The Difference Card Works

The Difference Card functions as a supplemental benefits solution, allowing employers to offer lower-cost health plans while covering out-of-pocket expenses for employees. By strategically designing a plan that meets employer budget goals, brokers can ensure that clients are filling their baskets with the best possible savings. Just like finding the golden egg in an Easter hunt, The Difference Card can be the game-changing solution your clients need to unlock hidden savings and achieve financial wellness.

Cost-Saving Strategies for Brokers: Filling the Basket

As a broker, your job is to guide clients toward the best financial outcomes while keeping their employees happy and protected. Here are some strategies to help ensure your clients are making the most of their savings:

  • Implement Healthcare Benefit Optimization  – Healthcare benefit optimization is a data-driven approach to improve the value you can offer your clients. Through benefit optimization, you can save your client from overspending to solve problems their employees don’t have. You can also help them identify gaps their healthcare solution should fill to attract, protect and retain employees.
  • Prioritize Client Education and Communication – Prioritize client education and communication by understanding their budget, discussing their healthcare priorities, and providing resources to help them make informed decisions. Maintain ongoing support through employee education, shared resources, and regular check-ins to build long-term relationships and enhance client satisfaction.
  • Explore Low-Cost Group Health Insurance Plans– Help clients save on healthcare costs by guiding them through low-cost group insurance options like PPOs, HMOs, and HDHPs, balancing affordability with employee needs.
  • Implement Voluntary Benefits – Offering optional benefits, such as dental and vision plans, can enhance employee satisfaction while maintaining cost control.
  • Leverage Flexible Benefits – Your clients want to cover employees in impactful ways while saving costs. Their employees value having choices regarding their healthcare benefits. Flexible benefits, including Health Savings Accounts (HSAs), Flexible Spending Accounts (FSAs) and Medical Expense Reimbursement Plans (MERPs), can serve both employer and employee priorities. These benefits efficiently maximize cost savings and employees’ freedom of choice when working separately or with a low-cost group health insurance plan.
  • Combine Solutions for Maximal Value – Pairing a MERP with an HDHP creates a cost-effective solution that lowers premiums while offsetting employee costs, ensuring compliance and flexibility for larger clients. Adding an HSA further enhances long-term medical savings, making the benefits package more attractive while reducing employer expenses.

    Don’t Leave Savings on the Table—Start Hunting Today!

    Easter is a time of renewal and fresh starts. Why not use this opportunity to refresh your benefits strategy and ensure you and your clients are making the most of their savings? Just like a well-organized egg hunt, planning ahead and using the right tools—like The Difference Card—can lead to significant rewards.

    Clients using The Difference Card save an average of over 18% each year on their health insurance costs. When you become an exclusive partner, you stand out from the competition by creating an unbeatable healthcare return on investment for your clients. That’s how The Difference Card helped our partners earn an additional $5.1 million in revenue in 2023 alone. If you’re ready to help your clients fill their baskets with savings, reach out to The Difference Card team today! Let’s make this season one of smart strategies and financial wins.

    For more insights on cost-saving strategies, check out our blog on Cost Saving Strategies for Brokers.

    Request a proposal to discover how partnering with The Difference Card can transform your offerings — you’ll see the difference.

    Take control of healthcare costs with the difference card

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